GREEN BUSINESS EVOLUTION WITHIN THE FRAMEWORK OF SOCIALLY ORIENTED STATE ECONOMICS
Abstract and keywords
Abstract (English):
The article is devoted to ecological entrepreneurship in Russia, its essence, definition, aims, functions, history, ways of development. It also analyzes its place within modern society development, the possibility of its usage for social development stimulation, and stable state formation on its base. The author defines key parameters which influence on ecological business stabilization as a business direction, reflects links and patterns which guarantee its development. The article demonstrates potential ways of green business integration on social entrepreneurship, it underlines the peculiarities of legal and statutory basis in Russian Federation, describes its defining aspects. The author suggests a series of changes for the legal term of ecological entrepreneurship in order to deepen and detail its notion and meaning within statutory framework. The article describes the past and the actual and the hypothetic future stage of green business in Russia. The author cites analytics of public environmental awareness, its influence on ecological situation and potential effect on companies’ performance. The material shows the difference of essence and role of ecological entrepreneurship for legal and private persons. It also presents the propose of separation of conceptual framework of the notions “ecological” and “green”, it summarizes the reasonability of the implementation of both terms into the legal and statutory frameworks, states the necessity of new business assessment development in this context. In the final part of the article the author carries out a comparative analysis of the green law and green business development stages in the USA, Germany and Russia.

Keywords:
ecological entrepreneurship, ecological products, ecological law in Russia, green business
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